01 Juillet 2024

Barcelona Wins the 2024 Cross-Selling Contest

The team at the Unisa store in Barcelona has demonstrated excellence in sales and cross-selling skills, earning the coveted award for the most outstanding store during the month of June. Their focus on Unisa handbags has paid off, quadrupling sales compared to the same period in 2023, with the Zleti Jar handbag taking the number one spot.

The Cross-Selling Challenge

The challenge set by the store teams was to increase the prominence of handbags within Unisa stores. With a strategy focused on cross-selling, the team in Barcelona successfully conveyed the value and elegance of Unisa handbags to their customers, achieving a significant impact on sales.

Quadrupling Sales

Thanks to their dedication and communication skills, the Barcelona team managed to quadruple handbag sales compared to the same period last year. This achievement not only demonstrates their commitment but also their ability to connect with customers and offer products they truly desire, informed by the differentiation, value, and fashion of our SS24 handbag collection.

Special Recognition

We must also acknowledge the achievements of other stores. Unisa Oviedo and Unisa Coello also demonstrated exceptional performance, coming in second and third place respectively. Additionally, we congratulate all stores for their hard work and dedication.

Congratulations to the Barcelona team for their well-deserved recognition. Let’s continue working together to give our best to our customers!